Boosting Online Visibility Through SEO and Digital Marketing

  • Project: SEO
  • Clients: Kenya
  • Category: Marketing
  • Project Year: May 13, 2025

About client

A growing business in Kenya wanted to increase its online presence, attract more qualified leads, and outperform competitors in search results. The goal was to build sustainable traffic and stronger brand awareness through SEO and targeted digital marketing.

The challenge

The website had low search rankings, minimal organic traffic, and inconsistent branding across digital platforms. There was also limited keyword targeting and poor content optimization, resulting in low engagement and conversions.

The solutions

We implemented a comprehensive SEO strategy that included keyword research, on-page optimization, technical improvements, and link-building campaigns. Alongside this, we launched targeted online marketing campaigns across Google and social media to drive engagement and lead generation.

The Results

Within four months, the client saw a 75% increase in organic traffic, a 50% rise in conversions, and higher keyword rankings on Google. The improved visibility and consistent online branding significantly strengthened their digital footprint and customer reach.

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