Revamping Online Presence for Better Conversions

  • Project: Website
  • Clients: Uganda
  • Category: Custom
  • Project Year: April 11, 2022

About client

A reputable automotive parts distributor with physical outlets in Arusha and Nairobi. Despite a strong offline presence, the company struggled to reach online customers and showcase its wide range of auto parts effectively.

The challenge

Before partnering with us,  Auto Spares struggled with an outdated, non-responsive website, poor Google visibility, slow load speeds, and disorganized content. Managing product listings and customer inquiries was difficult, and the lack of integrated payment and contact systems further hindered their ability to attract and convert online leads.

The solutions

We developed a modern, SEO-optimized website for Auto Spares to elevate their brand, enhance user experience, and boost online conversions. The new site features a sleek, responsive design, keyword-rich content for better Google rankings, an easy-to-manage product catalog, and seamless integrations like WhatsApp chat, contact forms, and Google Maps. Optimized performance, secure hosting, and fast load speeds ensure a smooth browsing experience across all devices.

The Results

Within three months of launch, the new website achieved a 70% increase in traffic, a 55% rise in online inquiries, and top 3 Google rankings for key terms like “auto spares in Arusha” and “car parts Kenya,” while user engagement improved with a 40% longer average session duration.

Inactive

Simplifying IT
for a complex world.
Platform partnerships